Anne Mukhergee – Drunkaware

August 10, 2023

.@PernodRicardUSA exploit sex for Absolut vodka 40% #alcoholad. Target young, immature people

On a day when people around the world have romance top of mind, @ABSOLUTvodka_US is launching Drink Responsibly. #SexResponsibly – a bold new campaign to help spark a conversation on the role of consent in safe, healthy sex. https://t.co/Kp5Cg6xkfD pic.twitter.com/U1nvIte2oc
— Pernod Ricard USA (@PernodRicardUSA) February 14, 2020

No Alcohol is mentioned in this Alcohol advertisement

July 4, 2023

.@PernodRicardUSA exploit sex for Absolut vodka 40% #alcoholad #vulnerable

On a day when people around the world have romance top of mind, @ABSOLUTvodka_US is launching Drink Responsibly. #SexResponsibly – a bold new campaign to help spark a conversation on the role of consent in safe, healthy sex. https://t.co/Kp5Cg6xkfD pic.twitter.com/U1nvIte2oc
— Pernod Ricard USA (@PernodRicardUSA) February 14, 2020

No Alcohol is mentioned in this Alcohol advertisement

July 14, 2022July 14, 2022

Pernod Ricard use sex for Absolut vodka

On a day when people around the world have romance top of mind, @ABSOLUTvodka_US is launching Drink Responsibly. #SexResponsibly – a bold new campaign to help spark a conversation on the role of consent in safe, healthy sex. https://t.co/Kp5Cg6xkfD pic.twitter.com/U1nvIte2oc
— Pernod Ricard USA (@PernodRicardUSA) February 14, 2020