Tag: diageo

Six Nations Rugby and Guinness have announced a new long-term partnership that will see the Women’s Championship renamed the Guinness Women’s Six Nations as of 2024, alongside the extension of the title partnership of the Men’s Championship, the Guinness Men’s Six Nations.

The expansion of the iconic partnership reflects a shared ambition to continue to build both events into the most valued and respected Championships in world sport, offering the widest possible appeal for a global audience.

Guinness became the very first partner of the Women’s Six Nations in 2019, at the same time as their title partnership of the Men’s Championship began. Guinness’ new title partnership with the Women’s Six Nations confirms the brand as one of the world’s biggest supporters of Women’s rugby.