Tag: Hide & Deceive

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Alcohol consumption down by 10% between 2019 and 2021 according to Patricia Callan @DrinksIreland

New provisional data from Revenue shows that alcohol consumption fell by 4.7% between 2020 and 2021 as the hospitality sector endured strict lockdowns in an effort to stop the spread of Covid-19.
Alcohol consumption saw a fall of 9.6% between 2019 and 2021, which Drinks Ireland said showed the true impact of Covid related restrictions and closures on hospitality venues.
Beer and cider consumption saw the most dramatic declines due to their popularity in pub trade. Beer consumption fell by 18.3% between 2019 and 2021 and cider was down by 15.1%.
Meanwhile, wine consumption was down by 13.1% between 2020 and 2021 and by 2.7% between 2019 and 2021.
Spirits consumption remained relatively static, rising marginally by 1.9% between 2019 and 2021.
Drinks Ireland said that people have progressively been drinking less since 2001.
It noted that alcohol consumption is now at its lowest level in 20 years and has fallen by about 30% since 2001.

Patricia Callan, Director of Drinks Ireland, said today’s data shows the continued decline in alcohol consumption in Ireland, exacerbated by the Covid pandemic.
“The industry has worked hard to continue to tackle alcohol misuse. The growing trend we see at home and in other established international markets is people choosing to drink quality over quantity, which we welcome and will continue to encourage,” Ms Callan added.
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You’re likely to start feeling the effects of drinking within a few minutes..


Your body starts to break down the alcohol immediately, starting in your mouth, then in your digestive system.
As it enters your stomach and small intestine, some of the alcohol will be absorbed into your blood and circulated through your body. It will also reach your brain, where the intoxicating effects take place.
You’re likely to start feeling the effects of drinking within a few minutes. How quickly this happens depends on factors including how large you are, your gender and age, whether you’ve eaten and your general health.

Source: Diageo Drinkiq.com